Profit.ro IMM Event – Solutions for survival in the crisis and opportunities for growth. 3rd Edition

• The difficult economic and political context affects entire sectors of activity, which see their businesses and financial situation turned upside down by inflation, continuously rising costs of energy and raw materials, problems in supply chains, volatility in markets and significant increase in funding.
• The shock of such developments is felt much more strongly by small and medium-sized entrepreneurs, caught, as always, in the middle of the crisis, with capitalization problems, without financial buffers and with difficulties in applying coherent and predictable business plans in periods of uncertainty.
• In addition to the uncertainty of future developments, the majority of SMEs are worried about the decrease in domestic demand, along with the slowdown in economic growth, but also about the chronic problems in the economy for many years: bureaucracy, high and changing taxation.
• In such a context, they must find solutions to cope with wage pressures, the need to attract, train and retain employees and the need to invest to keep up with technology.
• Everything, at a time when we have said goodbye to cheap money, when capital is becoming more and more expensive, the financing taken in the past is increasingly difficult to repay, and the new ones increasingly more expensive.
• What can SMEs do to avoid becoming victims of the crisis? With what strategies and solutions can they manage to capitalize on opportunities for growth and internationalization, not just emergency recipes for survival?
• Which sectors are most likely to produce winners capable of sustaining economic growth? What will be the hot spots of innovation in local entrepreneurship?
• What is the future of financing that can continue to support the development of SMEs, even in conditions of very high interest rates, to counter double-digit inflation?

DISCUSSION TOPICS:

• How SMEs can overcome the impact of the economic crisis and difficulties arising in the context of the war in Ukraine;
• Financing solutions, including for digitization;
• Banking products intended for SMEs;
• What exactly is needed from the state for the support programs to be effective;
• Romania could collect European funds from PNRR, equivalent to about 1% of GDP this year, but it has fallen behind with the reform agenda attached to the money. How can European funds be attracted quickly? Which programs can work best for SMEs?
• Fiscal challenges and risks, at a time when the Government is feeling the pressure of the public deficit. The risk of tax increases. The effect of the changes already made;
• The problem of financial blockages, late payments.
• Challenges for SMEs on the labor market, in finding and retaining employees. Wage pressures. Establishment and specialization needs;
• Examples of success among SMEs, how they were able to get through the crisis;
• Innovations and trends in technology that change local entrepreneurship;
• How do SMEs deal with technological challenges and the need for rapid digitization;
• Business internationalization solutions. The chances of small and medium-sized entrepreneurs to enter foreign markets;
• The perspective of investors (funds, angel investors, etc.) involved in the SME sector. How do ratings change during this period?
• Solutions for the development of the start-up ecosystem;
• Challenges for entrepreneurship education.

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